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What Laws Govern Direct Selling in India?

What Laws Govern Direct Selling in India?

by Advocate Priyanka Sharma | May 5, 2025 | Direct Selling Law

Understanding the Legal Framework for Direct Selling Businesses Direct Selling has emerged as a significant part of India’s retail and entrepreneurial ecosystem, offering individuals a chance to sell products or services directly to consumers without relying on...

Is Direct Selling Legal in India?

Is Direct Selling Legal in India?

by Advocate Priyanka Sharma | May 3, 2025 | Direct Selling Law

Yes, direct selling MLM is completely legal in India, provided it is carried out in compliance with the applicable laws and guidelines. Direct selling MLM, as a business model, has been recognized by the Government of India and is regulated through a dedicated set of...

Direct Selling Rules 2021 – IN ENGLISH

Direct Selling Rules 2021 – IN ENGLISH

by Advocate Priyanka Sharma | May 3, 2025 | Direct Selling Law

What Are the Direct Selling Rules, 2021? The Consumer Protection (Direct Selling) Rules, 2021 were introduced to regulate direct selling companies and protect Indian consumers from fraud, misleading claims, and pyramid schemes. These rules apply to: All direct selling...

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