foreign direct selling MLM companies are allowed to operate in India, but they must follow specific legal guidelines to remain compliant. With India being one of the fastest-growing markets for direct selling, many global brands are eyeing opportunities here. However, entering the Indian market requires more than just a product—it requires full compliance with Indian Direct Selling laws and regulations.
To operate legally, a foreign direct selling MLM company must first set up a registered entity in India—usually a Private Limited Company or a Limited Liability Partnership (LLP). Direct operations from outside India are not permitted. Once established, the Indian arm of the company must follow the Consumer Protection (Direct Selling) Rules, 2021, which include obligations such as National Consumer Helpline (NCH) registration, appointment of a grievance redressal officer, clear product and refund policies, and submission of state-wise declarations.
At Gavel Direct Selling Consultant, we help foreign companies smoothly enter the Indian market by setting up the right legal structure, ensuring regulatory compliance, and managing ongoing legal responsibilities—so you can grow with confidence and trust.
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